RSS Feed

How program performance evidence can provide clues to sales

Via Washington Technology by []

As agencies turn to data-driven evidence to measure program effectiveness, vendors can use the same data to better hone their sales strategies, writes immixGroup’s Steve Charles.

Read more here.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: